The Five to 25 Times Better Content Marketing Strategy

The Five to 25 times better Content Marketing Strategy

For a lot of businesses and individual thoughts leaders publishing content is an important part of their marketing strategy. But what’s the best content marketing strategy for you? The right strategy can lead to fast results, but the wrong strategy can lead to frustration from the wasted effort and the lack of results. In this […]

How to Create a Content Calendar that Earns You Money

How to create a Content Calendar that earns you money

How to create a content calendar that earns you money The biggest challenge for all content creators is to know what to create and when to create it. Preplanning your content creation with a content calendar solves this problem. But the way most people create their content calendar is flawed because they focus on the […]

A surprisingly simple guide to Content Creation

A surprisingly simple guide to Content Creation

What is content creation and why is it important? Content creation is the opportunity of a lifetime. You might not realise this, but you are living in a golden age. You have been gifted the opportunity of a lifetime that previous generations have never had before. And it all comes down to content creation. It’s […]

IP Creation Projects for Thought Leaders

IP Creation Projects for Thought Leaders

IP Creation Projects for Thought Leaders Thought Leaders make money from their ideas. Naturally, this means you must create IP or Intellectual Property to have something to sell. It also means the quality of your IP creation will have a big say in how much money you earn and what level of influence you have. But ideas […]

1000 Blog Posts – Podcast

Celebrating 1000 Blog Posts

1000 blog posts – today! It’s official. Today – this very blog post – I have now written and published 1000 blog posts on this website. Three cheers for me! Yes, That’s a bit self-indulgent and I’m proud of this result – that’s a lot of writing over a ten-year period. Ideas Architect Podcast In […]

Why We Write: Book Review

Why We Write – Book Review Editor Meredith Maran has compiled a peek behind the curtain of some of the world’s best writers in her book, Why We Write. She secured 20 acclaimed authors to share their thoughts on how and why they do what they do. Each of the authors has written a short […]

Roy Peter Clark: How to Write Short

How to Write Short - Roy Peter Clark

Review of Roy Peter Clark: How to Write Short – Word Craft for Fast Times In a classic Simpson’s episode (aren’t they all classics…) dutiful wife Marge is cooking Homer microwave meatloaf. The usually impatient husband is beside himself waiting… Homer: Is it done yet? Is it done yet? Marge: Your meatloaf will be ready […]

Carolyn Tate – The Purpose Project

Carolyn Tate

Carolyn Tate – The Purpose Project Carolyn Tate is an author, educator and community builder. She has written five books with her latest being The Purpose Project. (Her purpose is to write books that truly matter.) She is also an educator running workshops and speaking to groups about how to bring purpose to work and […]

Marty Wilson – More Funny, More Money

Marty Wilson Marty Wilson is Australia’s funniest motivational speaker. He followed the traditional career path from Pharmacist to Advertising Copywriter to Stand-Up Comic – well not so traditional – to become Australian Comic of the Year. Today, Marty is a regular on the corporate speaking circuit making audiences laugh about the serious topics of resilience […]

Best Books for Writers and Authors

Best Books for Writers and Authors What are the best books for writers and authors? I’ve been reading a lot of books – as usual – and in particular, books to help me with my writing. Here is my list of best books for writers and authors. I’ll add more as I read them. Plus […]