Our fourth post in a series counting down the 10 most influential books I've read this year - 2011. Ann…
A question that keeps popping up on our Ideas Marketing webinars and my personal conversations with coaching clients and colleagues…
In their great book Content Rules, Ann Handley and CC Chapman describe the difference between an ebook and a white…
One of the great lessons for me from writing and publishing Book Rapper was the limit of the written word.…
When you find your thing, it'll seem right and your results will take off. And, I think I've found my…
The following rules were presented as part of an Ideas Marketing webinar derived from Ann Handley and CC Chapman's book…
The Book Content Rules: How to create killer blogs, podcasts, videos, ebooks, webinars (and more) that engage customers and ignite…
Whenever I do a Book Rapper issue, I always check to see who the author of the book is. For…
I usually like to finish the Ideas Marketing webinars with a quote and a thought… You know, something to inspire…
What is Content? If we're going to talk about Content Marketing then the best place to start is to ask,…