When people find out that I write Book Rapper and then how many books I read (over 500 in the past 12 years!) the inevitable
When people find out that I write Book Rapper and then how many books I read (over 500 in the past 12 years!) the inevitable
Marketing Trends Marketing trends emerge when the rules of marketing change. And marketing has changed have changed because of the new
The greatest opportunity of our era is the chance to publish our thoughts and share them with the world via the internet. The inevitable consequence
I’m currently reading Peter Cook’s book The New Rules of Management. It’s about implementation and how to get things done. Peter suggests that implementing projects
Seth Godin If you follow my blog you probably know that I follow Seth Godin’s blog. And we’ve talked about Seth here, here and here.
Recently, I announced to my email friends that I was making a shift from working with business experts to working with medium sized companies to
Unfortunately, our brains are lazy. They’re high-energy fuel sucking neurons. Fortunately, over thousands of years of evolution our brains have developed a number of short
As a business consultant, I’m well aware the reason that my job is to create change for my clients. If I don’t create change or
This is marketing trend #14 in a series of 14 marketing trends adapted from Seth Godin’s book Meatball Sundae. Previously in this series: Consumer Getting
Do you get Twitter? And, I don’t mean do you know what it does. Instead, I mean do you get Twitter such that you can