Most personal brands fail. Why? Because they’re forgettable. They sound like everyone else, attract no one specific, and generate zero real opportunities. But here’s the
Most personal brands fail. Why? Because they’re forgettable. They sound like everyone else, attract no one specific, and generate zero real opportunities. But here’s the
Most experts struggle to monetize their expertise — not because they lack skill, but because they lack a Signature System. I’m Geoff McDonald, the Ideas
What if your personal manifesto could become a six- or even seven-figure business? Stephen Covey did it. His book, The Seven Habits of Highly Effective
What began as one man’s personal manifesto went on to sell 25 million copies and power a $287 million business. Imagine turning your expertise into
Are you a 45+ leader thinking of abandoning corporate life? You’re not alone. An Australian study has shown that the fastest growing sector of entrepreneurs is
MIT research just proved that entrepreneurs at 50 succeed at twice the rate of those at 30. But here’s what the data didn’t catch —
If you want to move from corporate insider to industry icon, then you need to know how to leverage your expertise. But here’s the problem:
Here’s a brutal truth about knowledge monetization: 95% of experts with incredible knowledge make less than $50,000 a year from what they know. Meanwhile, people
How do you monetize your expertise and turn decades of experience into a legacy and income? If you’re an established leader — a C-suite veteran,
Still waiting for the perfect time to start? That moment isn’t coming. If you’re ready to say goodbye to procrastination, this post is your turning