I studied neuroscience to discover the three big reasons why your business innovation fails. Learn the three things stopping you from being successful and nine things to do instead. Neuroscience and Business Innovation Gregory Berns is a neuroscientist. He wrote a great book about the neuroscience of personal innovation called
I analysed over 250 manifestos and realised there is only one reason to write a manifesto. Do you need to write a manifesto? You might think you do because your friends or colleagues have created one. Or because Seth Godin’s latest best-selling book is one. (The Song of Significance –
Here are 11 Origin Story Examples to help you tell your brand story. Why you need an Origin Story Origin stories tell us how things began. Peter Parker became Spiderman when he was bitten by a genetically enhanced spider. This game him superhuman strength and speed plus the ability to
How to Write a Book Like Seth Godin How do you write a book like Seth Godin? Who? Seth Godin is one of the world’s top marketing experts and he’s written 22 best-selling books. If you want to write a book (a great book), here are ten writing tips you
How to write a manifesto How to write a manifesto, create a vision or define your brand? You answer these nine questions. The key is to find the right angle – the viewpoint that helps you stand up for what you believe in and stand out in the noisy marketplace.
To create a powerful manifesto you have to have a clear manifesto definition. If you want to be inspired every day in your work and life then creating a manifesto can help. But what is a manifesto? These are the three things you must know. Manifesto Definition Part 1: Who
One way to be inspired in life every single day is to write a personal manifesto. Today, I’ll show you how in five simple steps, four different ways you can do it and I’ll share my personal example. 1 Change your Context Last year, was a disaster for me. I
How can you be more creative today? ? Today, I’m giving you a simple neuroscience hack that you can apply to refresh yourself across your entire life. It’s also the key to being more creative in your personal life, your business life and throughout your career. Best of all, you
You want to double your creativity. Great. It’s a worthy goal for all of us. Let me show you how in the next ten minutes. Why Creativity is Important Let’s begin by looking at why creativity is important. Being creative is part of being human. It’s one thing that separates
What’s the best way to plan your life? And if that’s too big for you, how about we focus on this coming 12 months or the next year? How do you plan for 12 months? How do you plan your year? How did the Pandemic impact you? It’s now three