Geoff McDonald

Electronify: The Watch

Do you wear a watch? I don’t and haven’t for a while. Watches have been through a remarkable transformation over…

11 years ago

The Innovation Accelerator

Innovation and Coffee Recently, I wrote about Innovation Lessons from drinking coffee. The post was so popular I turned it…

11 years ago

Simple Strategy Guide

Simple Strategy sounds obvious. But, most strategy is not strategic. That’s the view of world strategy expert Richard Rumelt in…

11 years ago

Value Proposition Design

The Book Value Proposition Design – How to create products and services customers want. Authors: Alex Osterwalder, Yves Pigneur, Greg…

11 years ago

Four Ways Information Transforms

Previously we introduced the seven disruptive design principles of every new thing. And, we shared an example of how information…

11 years ago

The End of Translation

Today, the technology of virtual augmentation is about to kill off one big part of the need to learn a…

11 years ago

The Purpose Economy

There is something very simple and very powerful that unites us all. And, that is a basic desire to find…

11 years ago

Inform: The Motor Car

Information drives our awareness and understanding of what is happening in our world. It’s not new. Human beings have known…

11 years ago

Marketing Trends

This is an extract from the Book Rapper issue Marketing Now-How which is derived from Seth Godin’s brilliant book Meatball…

11 years ago

Ideal Work Trends

Whilst most of us spend our days sitting at the desk slaving away at a computer, there are three significant…

11 years ago