Categories: Book Reviews

Twit Rapper: Obama Online

Twit Rapper was created as a spin-off from my Book Rapper book summaries. Book Rapper summaries take a leading business book and redesign it so you can read it in about 30 minutes. Twit Rapper takes these summaries and redesigns for you to read in FIVE minutes. They’re a series of 26 tweets in a animated slideshow format. And, they demonstrate how content can be formatted in multiple ways.

Obama Online

Barack Obama’s victory in the US Presidential Election of 2008 has set the benchmark for what can be achieved using social media.

The three keys to leading with social media are:

  1. Design your campaign to spark the right actions
  2. Lead your supporters with direct conversations and
  3. Provide the tools to let your grassroots community create and share content.

Derived from Rahaf Harfoush’s Yes We Did.

 

 

 

Geoff McDonald

Share
Published by
Geoff McDonald
Tags: Twit Rapper

Recent Posts

Why Selling Isn’t Your Real Problem

A lot of experienced professionals think their biggest problem is selling. They say things like:…

2 days ago

The Myths of Experience – Overview

The following is the transcript from the Channel Trailer for my YouTube channel. It focuses…

7 days ago

Why Visibility Isn’t Your Real Problem

A lot of experienced professionals think their biggest problem is visibility. They think they need…

2 weeks ago

Why Your Job Title Is Quietly Working Against You

One of the quietest problems experienced professionals run into is this: Their job title stops…

2 weeks ago

Your Experience Isn’t Too Broad

One of the most common worries I hear from experienced professionals is this: My experience…

3 weeks ago

You Don’t Need a New Career. You Need a Name

Most smart professionals don’t need a new career. They need a name for the value…

4 weeks ago