Examples of Viral Loop Business Models

Derived from… Adam L Penenberg, Viral Loop Tupperware Tupperware is best known for its plastic homewares and it’s direct selling party plans. The sales consultant enrols a host to offer a party and invite guests to attend. The host earns commission on what is sold and the guests get to buy some household goodies. Then, […]

The Key To Multiplying Your Customers

Derived from… Adam L Penenberg, Viral Loop PROFIT : The key to multiplying your customers is to have positive feedback loops. It starts with someone liking you or your product and telling someone else.  Referring one-by-one is useful, however opening up a decentralized referral system has the potential to explode and go viral. Feedback loops […]

Five Ways to Multiply Your Customers

PROFIT : If you really want to multiply your audience rather than increase it just a little, you’ll need to think differently. Here’s five ways to design your product, service and business to get people talking about you and add bottom-line value to your business. Direct Marketing is where businesses talk straight to the consumer. […]

Smart Growth: How to Multiply Your Customers

The Books Derived from both… Adam L Penenberg, Viral Loop Book Website: www.viralloop.com Author’s Website: www.penenberg.com Andy Sernovitz, Word of Mouth Marketing Book Website: www.WordOfMouthBook.com Author’s Website: http://GasPedal.com Author’s Website 2: www.DamnIWish.com Speed RAP The key to multiplying your customers is to enable them to spread your word further, faster and freely. You can create […]