Design Advantage : The Secret to Creating Long-Term Value 15
Design Advantage : The Secret to Creating Long-Term Value 15Derived from: Roger Martin’s The Design of Business Action Plan : Designing Your Future PROFIT : Superficial Design makes no difference. It’s adornment, decoration and cosmetic. It’s like reading a book and doing nothing with it. Significant Design changes the world. It’s like reading a book, […]
Design Advantage : The Secret to Creating Long-Term Value 14
Design Advantage : The Secret to Creating Long-Term Value 14Derived from: Roger Martin’s The Design of Business Book Rapper Context : For Future Sake!Our fearless leaders have proven not to be so fearless. Their recent efforts in Copenhagen to create a compelling future for the planet came up stunningly short. Hope was offered and then […]
Design Advantage : The Secret to Creating Long-Term Value 13
Design Advantage : The Secret to Creating Long-Term Value 13 Derived from: Roger Martin’s The Design of Business RAP11 : Designing With Others PROFIT : The second way to enhance your design skills is to manage the way you work with analytical non-designers. Your best design ideas are worthless if you can’t communicate them effectively. […]
Design Advantage : The Secret to Creating Long-Term Value 12
Design Advantage : The Secret to Creating Long-Term Value 12Derived from: Roger Martin’s The Design of Business RAP10 : Designing Yourself PROFIT : There are two specific ways to improve your personal design impact. The first is to develop your own Design Thinking skills. Here’s some suggestions to accelerate the three key aspects of your […]
Design Advantage : The Secret to Creating Long-Term Value 11
Design Advantage : The Secret to Creating Long-Term Value 11Derived from: Roger Martin’s The Design of Business RAP9 : Leading Design PROFIT : If leading for reliability is like training a dog, then leading designers may be closer to training a cat. How they think, act and respond is completely different. You’ll need to adjust […]
Design Advantage : The Secret to Creating Long-Term Value 10
Design Advantage : The Secret to Creating Long-Term Value 10 Derived from: Roger Martin’s The Design of Business RAP8 : Design Training PROFIT : The best way to get your team to include Design Thinking in their work is to get them to do it in training. The goal is not to turn them into […]
Design Advantage : The Secret to Creating Long-Term Value 9
Design Advantage : The Secret to Creating Long-Term Value 9 Derived from: Roger Martin’s The Design of Business RAP7 : Project Power PROFIT : Design work is different work. And it needs to be structured accordingly. Whilst exploitation and administration work suits permanent positions in set roles, exploration and innovation work is favoured by project […]
Design Advantage : The Secret to Creating Long-Term Value 8
Design Advantage : The Secret to Creating Long-Term Value 8 Derived from: Roger Martin’s The Design of Business RAP6 : Building Within PROFIT : Adding Design Thinking to your organization is not like adding a coat of paint. It’s more like rebuilding a new house from the inside. It’s a cultural change that requires a […]
Design Advantage : The Secret to Creating Long-Term Value 7
Design Advantage : The Secret to Creating Long-Term Value 7 Derived from: Roger Martin’s The Design of Business RAP5 : The Reliability Bias PROFIT : Reliability, predictability and consistency are crucial for business. They enable us to make promises to our customers and deliver. They enable us to earn income to pay staff wages, overheads […]
Design Advantage : The Secret to Creating Long-Term Value 6
Design Advantage : The Secret to Creating Long-Term Value 6 Derived from: Roger Martin’s The Design of Business RAP4 : Design ThinkingPROFIT : Our usual logic frameworks follow the scientific traditions to determine what is true and what is false. Design Thinking takes a different course. It’s based upon what’s possible in the future and […]