Alexandra Watkins, Hello My Name Is
The Book Alexandra Watkins, Hello My Name is Awesome: How to Create Brand Names That Stick, Berrett-Koehler, San Fransisco, 2014. Giving It All Away Alexandra Watkins is the founder of EatMyWords.com – a brand-naming agency. In writing her book, Alexandra has faced the same dilemma that confronts every thought leader and business expert when they […]