Barack Obama

How to write a manifesto: The two most powerful ways

What are the two most powerful ways to write a manifesto? I’ve worked with a lot of people to help…

12 months ago

How to Be a World Leader Using Social Media

This presentation was made to a Leadership Conference in Darwin in 2010. It was a five minute lightning talk. In…

13 years ago

27 Social Media Lessons From Barack Obama’s Presidential Campaign

Here’s all the links of the 27+1 lessons and actions you can employ in your online campaign today. Pick one…

14 years ago

28 Close Your Campaign With Grace

Part 28 of 27 (unplanned bonus) Social Media Lessons From Barack Obama's Presidential Campaign Obama's Campaign reached its target and…

14 years ago

27 Support User Generated Content

Part 27 of 27 Social Media Lessons From Barack Obama's Presidential Campaign Obama's Campaign fuelled their supporter base by promoting…

14 years ago

26 Leverage Comments

Part 26 of 27 Social Media Lessons From Barack Obama's Presidential Campaign Obama's Campaign used comments to listen to their…

14 years ago

25 Ask Supporters Questions

Part 25 of 27 Social Media Lessons From Barack Obama's Presidential Campaign Obama's Campaign discovered key information by simply asking…

14 years ago

24 Learn From Your Supporters

Part 24 of 27 Social Media Lessons From Barack Obama's Presidential Campaign Obama's Campaign let their supporters teach them. Learning…

14 years ago

23 Let Advocates Support You

Part 23 of 27 Social Media Lessons From Barack Obama's Presidential Campaign Obama's Campaign combined online resources with interactions with…

14 years ago

22 Provide Training

Part 22 of 27 Social Media Lessons From Barack Obama's Presidential Campaign Obama's Campaign provided multiple layers of training for…

14 years ago