Instead, the real challenge is knowing what to do. A lot of what is written around strategy, marketing and branding is written for large organisations. But do these rules, guidelines and approaches work for solo operators?
In some cases, yes they do. In other cases, they don’t apply very well at all. And, they can be exactly what not to do and that can lead you astray.
Recently we wrote about the gap in the conversation for running a business. Most of the publications focus on large organisations and team. And even if they do discuss small business, it’s often based on simply scaling down big business.
In our earlier two-part blog post we shared seven rules for ‘When You Are Your Business’. This was a really popular pair of posts that sparked a number of comments. So, today, I thought I’d share them as a single podcast episode in the Ideas Architect series.
[Photo by VD Photography on Unsplash]
Podcast: Play in new window | Download | Embed
Subscribe: RSS
What’s the easiest way to write a personal manifesto? Is it a List, Motto, Purpose,…
I wrote my personal manifesto in under 10 minutes. Here’s how I did it. Ready,…
What is a Personal Manifesto? And how can you use one to empower you life?…
How do you write a five-star personal manifesto? That’s an easy question compared to this…
What’s the best way to write a personal manifesto? I’ve been collecting and studying thousands…
Have you ever thought about what your personal mission statement would look like? Would it…