Michelle Bowden: Be the Expert in Your Field

Michelle Bowden is Australia’s top Presentation Skills Trainer. Here she talks about how she built her business over the past 20 years to be the number one expert in her field. This is episode 031 of the Ideas Architect Podcast.

Our Topic: Michelle Bowden

Michelle Bowden is an expert in presentation skills and in particular persuasion skills in business. She is renowned for running the best two-day presentation skills program in Australia. And, she has done this an incredible 641 times! Michelle is a passionate educator who delivers keynote presentations on Influence and Persuasion to conference events and international clients.

She is also the best selling author of How to Present – the Ultimate Guide to Presenting Your Ideas and Influencing People Using Techniques that Actually Work, published by Wiley. And, if you want a quick start to her thinking she publishes a free monthly magazine How to Present that can be found on her website.

Also, she has created the Persuasion Relative Strength Indicator – a free psychometric that measures your communication, influence and persuasion skills.

In this Podcast Episode

  • How to plan your career path – Do you follow your nose? Do you spot opportunities and run with them?
  • The value of Dream Boards – the secret to set and forget planning?
  • The biggest mistake Michelle Bowden made in her business and how you can avoid it.
  • What’s your right business model – staff, outsource or solo?
  • Why a Product Launch for a corporate audience is different to a public or entrepreneurial audience
  • The big problem with going to conferences.
  • Michelle Bowden describes her personal business model and the suite of offers for her corporate audience
  • How to avoid being known as a One-hit wonder
  • The most fundamental skill in business today
  • The Three Stages of an Educational Keynote Speaker – a business model for speakers that may suit you
  • How Michelle used Elance to create a psychometric test – the Persuasion Relative Strength Indicator
  • The secret to filling public workshops consistently over time
  • The importance of sticking to your niche
  • How to avoid wasting time in meetings and answering your phone
  • The importance of doing business your way

Show Links

Listen, Download, Share…

Geoff McDonald

Share
Published by
Geoff McDonald

Recent Posts

What Left-Handedness Taught Me About Experience

At the 1980 Olympics, all six finalists in the men's foil fencing were left-handed. This…

6 days ago

What Moneyball Taught Me About Experience

I recently rewatched the movie Moneyball. On the surface, it looks like a story about…

2 weeks ago

What does Intuition actually feel like? With Maria Di Pietro

Where does intuition actually come from? And what does it feel like when you just…

3 weeks ago

What Bruce Lee taught me about Experience

Traditional martial artists spend years perfecting a punch. Bruce Lee became fascinated by something else.…

3 weeks ago

What a Wheelchair Ramp Taught Me About Experience

Recently, I posted an article on LinkedIn, What an Assassin Taught Me About Experience. In…

4 weeks ago

When Experience Becomes Intuition with Maria Di Pietro

After more than 25 years as a psychologist, Maria Di Pietro often knows something about…

1 month ago