This slideshow is derived from the Book Rapper version of John Edson’s fabulous book: Design Like Apple – Seven Principles for Creating Insanely Great Products Services and Experiences.
Your challenge is to take these principles and become the Apple of your industry.
Most experienced professionals eventually move from producing insight to designing the structure behind their work.…
A lot of experienced professionals make important decisions at exactly the wrong moment. Not when…
Most people think scale means more people. More clients. More reach. More visibility. More output. And for a…
Most experienced professionals think they have an offer problem. They tweak pricing. They debate formats. And…
Most experienced professionals don’t think they have intellectual property. They think IP is something you…
A lot of experienced professionals know they’re valuable. They’ve solved real problems. They’ve helped real…