This is our seventh in a series of posts from the Book Rapper issue Authentic. It’s derived from Rob Goffee and Gareth Jones’ book Why Should Anyone Be Led By You that discusses what it takes to be an authentic leader. Previously in this series: Manage Social Distance
It’s not enough to have good communication skills. You need to know which message is right for the context and audience you’re facing. Plus, it also needs to works with your strengths and weaknesses. Here we look at how you can communicate with care.
Being the leader is like conducting an orchestra. You need to know the score well enough to interpret it in your own personal style. And this needs to be delivered in a way that excites your audience so they’ll follow you to fulfil your vision.
There is no one right mode of communication. You need to be able to present and interact with a range of people in a range of situations and from different viewpoints. The key is to be yourself. Know your strengths and weaknesses and channel this to communicate your vision.
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QUESTION: What are your communication strengths as a leader? Are you consistently communicating the five things?
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