Another instalment in our real world examples of changing behaviour. Derived from: Chip and Dan Heath, Switch : How to…
Having just released the latest Book Rapper issue Sticky Change: Make Change Happen Quickly Smoothly Easily, here's a series of…
How do you encourage people to take the stairs and gain some exercise when they would rather take the escalator?…
Book Rapper has had four different identities. And I don't just mean a logo in the corner. Each of these…
I used to scoff at people that suggested that if you only did what you loved then life would flow…
So how do you create low hanging fruit? At first I thought I had to go off and create something…
Book Rapper Lessons I'm often asked about the things I've learnt from writing 27 Book Rapper issues and having over…
Book Rapper Context piece for Jeff Jarvis' What Would Google Do? A Few Changes... Over the past 20 years we’ve…
Here's a video snippet from Ideas Lunch 10 in Sydney June 23. The lunch topic was 'Crowdsourcing' and this piece…
The second four Properties of Information, continued from previous post. 5 Circulation Send a letter. One for each person, physically…