Archive | Design Thinking

To engage with wicked problems and our complex world, traditional creativity is no longer enough. Instead, we need to think like designers.

Design Advantage : The Secret to Creating Long-Term Value

A new Book Rapper issue…Design Advantage : The Secret to Creating Long-Term Value The Book Roger Martin, The Design of Business: Why Design Thinking is the Next Competitive Advantage; Harvard Business Press, Boston, 2009. Speed RAP The key to value creation in any organization lies in the development of knowledge. Unlocking problems, issues and mysteries…

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