Categories: Book Rapper

25 Ask Supporters Questions

Part 25 of 27 Social Media Lessons From Barack Obama’s Presidential Campaign

Obama’s Campaign discovered key information by simply asking their supporters.

One of the simplest and most powerful ways to involve your supporters is to ask them a question. The ideal time to do this is when they are signing up. And, the closer this provides mutual benefit the better. When supporters signed up and were creating their MyBO Profile they were asked two key questions

  1. Why do you support BO? This was potent because it prompted individuals to share their motivation fuelling public support.
  2. Are you registered to vote? This was critical to ensure they could translate online support into the desired and ultimate offline act.

Action : Find out what motivates your supporters by asking simple questions.

Derived from Rahaf Harfoush, Yes We Did

Geoff McDonald

Share
Published by
Geoff McDonald

Recent Posts

Four Thousand Weeks – Say Goodbye to Procrastination

Still waiting for the perfect time to start? That moment isn’t coming. If you’re ready…

5 days ago

The Productivity Lie That’s Making You Miserable: 4000 Weeks

You’ve been lied to. There’s a lie that’s everywhere — in your planner, your inbox, your…

1 week ago

Four Thousand Weeks and the Power of Priorities

If you’ve ever said, “I just need more time”, you’re not alone. Most of us…

2 weeks ago

Four Thousand Weeks and the Power of Saying No

Productivity advice usually tells you what to add: more systems, more habits, more tools. But…

3 weeks ago

Four Thousand Weeks: Time and How to Use It

What if I told you that mastering time is a myth? That all the apps,…

3 weeks ago

Why Time Management is a Lie Lessons from 4000 Weeks

If you live to 80, you get about 4,000 weeks on this planet. That’s it. Not…

1 month ago