Why Smart Professionals Can’t Explain What They Do

Why Smart Professionals Can't Explain What They Do

If you have 20 or 30 years of experience and you still can’t explain what you do in one clear sentence, the problem isn’t you. It’s not that you’re unfocused. It’s not that you’re behind. And it’s definitely not that you lack value. The real problem is this: You’re trying to describe your work from the wrong position. And I […]