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Geoff McDonald

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Geoff McDonald

Recent Posts

10 Powerful Ways to Write a Business Manifesto

Stop writing fluffy “about us” statements! If you want to be positioned as the go-to…

1 week ago

7 Essential Qualities Every Signature System Needs

If your signature system doesn’t have all seven of these qualities, you’re leaving money on…

3 weeks ago

Monetize Your Expertise: Cookie Cutter vs Signature System

What’s the best way to monetize your expertise after 45? Is it a cookie-cutter, custom…

4 weeks ago

The Hidden Cost of NOT Having a Signature Method

Are you pouring your expertise into your business, working harder every year… but still feel…

1 month ago

Why Your Personal Brand Fails Without This One Thing

Most personal brands fail. Why? Because they’re forgettable. They sound like everyone else, attract no…

1 month ago

How to Create Your Signature System in 7 Steps

Most experts struggle to monetize their expertise — not because they lack skill, but because…

1 month ago