Knowledge Monetization – 5 Mistakes That Keep Experts Broke
Here’s a brutal truth about knowledge monetization: 95% of experts with incredible knowledge make less than $50,000 a year from what they know. Meanwhile, people with half their expertise are building million-dollar businesses. The difference isn’t talent – it’s avoiding these five critical mistakes that keep brilliant minds broke. Which one is costing you money? […]
Monetize Your Expertise – Turn Your Experience Into Income
How do you monetize your expertise and turn decades of experience into a legacy and income? If you’re an established leader — a C-suite veteran, consultant, or specialist — you’re sitting on a mountain of experience. But here’s the catch: a mountain’s not useful unless you mine it.” In this post, I’ll introduce a clear, […]
Seven Ways to Create Your Unique Manifesto Design
How can you create your own unique manifesto design to bring your dreams and vision to life? I’ve studied over 1000 manifestos over 10 years to discover seven different ways you can visualise or design your manifesto. Plus, I found two types of manifesto designs that aren’t visuals. Which one do you need right now? […]
The Expert Manifesto – Manifesto Example for Thought Leaders
This is the Expert Manifesto – it’s a manifesto example for thought leaders. It answers the question: If you were setting up your ideal business around your business expertise, what would it look like? What does your ultimate business look like? There are seven principles here to consider… 1 Own your own niche The problem […]
The Best Format for Thought Leadership Content in 2023
What is the best format or medium for your thought leadership content in 2023? Is it video, audio, visuals or words? In this post, I’ll discuss the pros and cons of each of these mediums or content formats. Plus, I’ll give you three rules of thumb to help you pick the best one for you […]
Best Place to Publish Thought Leadership Content 2023
Where is the best place to publish your thought leadership content in 2023? Is it Facebook, LinkedIn, YouTube, or none of those This is such a critical question. If you make a smart choice about where you are going to publish it can make the difference between wasting your time, effort, and energy creating content […]
What is Ideas Architecture? [For Thought Leadership]
What is ideas architecture? If you’ve come here to get ideas for building or creating architecture, you’ve come to the wrong place. This post is not for architects, it’s much bigger than that. Ideas Architecture is the key to how you lead with your ideas. It’s the key to how you earn money from what […]
The Best Reason to Write a Book Right Now
Have you ever thought that one day you might want to write a book? Perhaps you even wrote it down on your bucket list – write a book, become an author But is that still a good idea? And should you do it right now? In this post, I’ll help you choose. I’ll share nine […]
Three simple ways to define your thought leadership
How do you define your thought leadership? That’s a big question for content creators and aspiring thought leaders. I know a lot of people, including me, who have wasted a lot of time over many years trying to get this right. We’ve spent years going back and forth, back and forth, trying this and trying […]
Do Thought Leaders need a Mission Statement?
Do thought leaders need a mission statement? In my previous post, I shared three examples of Mission Statements from leading Content Creators. In this post, we’re looking at Mission Statement examples from Thought Leaders. What’s the difference between a Content Creator and a Thought Leader? Which begs the obvious question: What’s the difference between a […]