How Thought Leaders earn money from what they know
How Thought Leaders earn money from what they know One way to earn money from what you know is to package up what you know into cheap easy to buy parcels. You could create a manufactured solution, so it is always ready to pluck off the shelf when someone places an order. But to do […]
Killer content creation value proposition in 3 steps
To attract your ideal clients you’ll need a content creation value proposition. Content marketing is a modern miracle – you create content, you publish it online and clients turn up in your inbox. That’s amazing, right? Every time it happens to me, I get really excited and I’m proud of my efforts. I’m really pleased […]
Content Strategy 2022 – Best framework for Thought Leaders
Content Strategy 2022: The best framework for thought leaders How are you going to create your clear and concise Content Strategy 2022? The best framework for thought leaders is the Content Creation Canvas because it unites both your IP Creation and your Content Marketing. In this post, I’ll show you step-by-step how to complete your […]
The Ultimate Guide to Creating Thought Leadership Content
We need more Thought Leadership Content While the world doesn’t need more content – we’re already drowning in it – we desperately need more thought leadership content We need people to make sense of the chaos, to provide clarity in our uncertain world and, most importantly, to present fresh possibilities and alternatives to the choices […]
Content Creation Canvas: Build Thought Leadership Attract New Clients
Thought Leaders earn money from their ideas. This means the most important part of your business is to create and share your IP and content to attract and keep clients. But what IP and content should you create? How should you create it? And where should you share and publish it? The Content Creation Canvas […]
The Best Types of Thought Leadership Content to Create
Usually when people discuss the best types of Thought Leadership Content to create they look for tactics. They want to know things like: The key to success is to write a 212-word post using three secret hashtags to publish on LinkedIn at precisely 8:37 am on a Tuesday morning and it needs to be liked […]
The Daring Content Creation Idea that Doubles Your Results
The daring content creation idea that doubles your results The single biggest challenge for all solo business professionals is to balance the need to service your existing clients while also attracting new ones. In this post, I’ll show a daring content creation idea that doubles your results and addresses this age-old business challenge. It’s especially […]
Book Writing Template – Make your book great in 6 steps
A six-step book writing template to help you make your book great. Writing a great book can provide a big boost to your reputation and your business. But it can also take a lot of time and effort to produce – especially if you’re writing your first book and you’re not sure how to go about […]
The Five to 25 Times Better Content Marketing Strategy
For a lot of businesses and individual thoughts leaders publishing content is an important part of their marketing strategy. But what’s the best content marketing strategy for you? The right strategy can lead to fast results, but the wrong strategy can lead to frustration from the wasted effort and the lack of results. In this […]
How to Create a Content Calendar that Earns You Money
How to create a content calendar that earns you money The biggest challenge for all content creators is to know what to create and when to create it. Preplanning your content creation with a content calendar solves this problem. But the way most people create their content calendar is flawed because they focus on the […]