Geoff McDonald

The Purpose Economy

There is something very simple and very powerful that unites us all. And, that is a basic desire to find…

11 years ago

Inform: The Motor Car

Information drives our awareness and understanding of what is happening in our world. It’s not new. Human beings have known…

11 years ago

Marketing Trends

This is an extract from the Book Rapper issue Marketing Now-How which is derived from Seth Godin’s brilliant book Meatball…

11 years ago

Ideal Work Trends

Whilst most of us spend our days sitting at the desk slaving away at a computer, there are three significant…

11 years ago

Innovation Lessons: World’s Fastest Bike

It’s coming around to that time of year again when I stay up late to watch perhaps the most spectacular…

11 years ago

Seven Disruption Design Principles

Here are the seven principles from my new-old book Every New Thing… I’ve been thinking of them as design principles…

11 years ago

Innovation Design Principles

Previously I introduced my book from 2001, Every New Product. And, my intention to update it based on current events.…

11 years ago

My New Old Book

Previously, I wrote about how I’d been taking a shortcut in getting my blog posts out to meet my personal…

11 years ago

My Blog Shortcuts

You’d think after 916 blog posts that I’d have it all sorted. And, I haven’t. At the start of this…

11 years ago

The Most Important Stories

What’s the most important story of all? We’ve been sharing about stories lately and some extracts from one of our…

11 years ago