Geoff McDonald

Why Selling Isn’t Your Real Problem

A lot of experienced professionals think their biggest problem is selling. They say things like: “I’m not a salesperson.” “I…

3 days ago

The Myths of Experience – Overview

The following is the transcript from the Channel Trailer for my YouTube channel. It focuses on a new body of…

1 week ago

Why Visibility Isn’t Your Real Problem

A lot of experienced professionals think their biggest problem is visibility. They think they need to: post more speak louder…

2 weeks ago

Why Your Job Title Is Quietly Working Against You

One of the quietest problems experienced professionals run into is this: Their job title stops working the moment they step…

2 weeks ago

Your Experience Isn’t Too Broad

One of the most common worries I hear from experienced professionals is this: My experience is too broad. I’ve done…

3 weeks ago

You Don’t Need a New Career. You Need a Name

Most smart professionals don’t need a new career. They need a name for the value they already bring. But we…

4 weeks ago

Why Smart Professionals Can’t Explain What They Do

If you have 20 or 30 years of experience and you still can’t explain what you do in one clear sentence, the…

1 month ago

Abandon Your 90-Day Goals – Create a 30-Year Manifesto

Everyone tells you to think in 90-day plans… Sprints. Hacks. Quick wins. But here’s the truth: 90-day thinking is making…

1 month ago

Build a Brand Like Apple: How to Write a Powerful Manifesto

Apple didn’t just build products. They built a movement. And it all started with a manifesto — two simple words…

2 months ago

What is a Manifesto? 5 Everyday Manifesto Examples

What is a manifesto, and how can you use this in your daily life to inspire you? When we think…

3 months ago