Why Selling Isn’t Your Real Problem

Why Selling Isn't Your Real Problem

A lot of experienced professionals think their biggest problem is selling. They say things like: “I’m not a salesperson.” “I don’t like selling myself.” “Selling just doesn’t feel like me.” But most of the time, selling isn’t the real issue. ? Why Selling Feels Awkward I used to say exactly that. Not because I didn’t […]

The Myths of Experience – Overview

The Myths of Experience

The following is the transcript from the Channel Trailer for my YouTube channel. It focuses on a new body of work that lives under the banner of The Myths of Experience. ? Most channels chase topics. This one has been circling a tension. If you’re new here, you might notice something quickly. This channel doesn’t […]

Why Visibility Isn’t Your Real Problem

Why Visibility isn't your real problem

A lot of experienced professionals think their biggest problem is visibility. They think they need to: post more speak louder show up everywhere They feel pressure to be seen. But most of the time, visibility isn’t the issue. ? The pressure to post more and be louder What people are really experiencing isn’t invisibility. It’s uncertainty. […]

Why Your Job Title Is Quietly Working Against You

Why Your Job Title is Quietly Working Against You

One of the quietest problems experienced professionals run into is this: Their job title stops working the moment they step outside their organisation. And most people don’t realise it’s happening. They just feel it. Introductions get awkward. Conversations stall. People ask follow-up questions instead of nodding with understanding. ? The Hidden Problem For years, your job […]

Your Experience Isn’t Too Broad

Your Experience Isn't Too Broad

One of the most common worries I hear from experienced professionals is this: My experience is too broad. I’ve done too many things. I should have specialised more. And almost every time, that’s not the real problem. I know this one well. Because for a long time, I saw myself the same way. ? My Career […]

You Don’t Need a New Career. You Need a Name

You don't need a new career. You need a name

Most smart professionals don’t need a new career. They need a name for the value they already bring. But we confuse those two things all the time. And that confusion is what makes career transitions feel exhausting. When people say, “I think I need a new career,” what they’re usually really saying is: “I don’t know how to […]

Why Smart Professionals Can’t Explain What They Do

Why Smart Professionals Can't Explain What They Do

If you have 20 or 30 years of experience and you still can’t explain what you do in one clear sentence, the problem isn’t you. It’s not that you’re unfocused. It’s not that you’re behind. And it’s definitely not that you lack value. The real problem is this: You’re trying to describe your work from the wrong position. And I […]

Abandon Your 90-Day Goals – Create a 30-Year Manifesto

Abandon your 90-day goals - Create a 30-year Manifesto

Everyone tells you to think in 90-day plans… Sprints. Hacks. Quick wins. But here’s the truth: 90-day thinking is making us anxious, rushed, and shallow. What if I told you there’s a way to shift from pressure to peace… From short-term goals to long-term mastery… From microwave thinking to slow-cooker wisdom? What if the real […]

Build a Brand Like Apple: How to Write a Powerful Manifesto

Build a Brand Like Apple - How to write a manifesto

Apple didn’t just build products. They built a movement. And it all started with a manifesto — two simple words that changed how we think about creativity: Think Different. If you’re an expert, consultant or coach trying to build a brand that stands out, you don’t need a massive marketing budget. You need a clear […]

What is a Manifesto? 5 Everyday Manifesto Examples

What is a Manifesto? 5 Everyday Manifesto Examples

What is a manifesto, and how can you use this in your daily life to inspire you? When we think about manifestos, we think about big or revolutionary ideas. This might be an art manifesto that’s going to change the world. Or US President John F. Kennedy sending a man to the moon, or a […]